VOICES OF A PANDEMIC

Effective engagement and brand planning during COVID-19 starts with an acute understanding of how the pandemic is impacting patients and physicians, as well as the emerging trends that are reshaping the healthcare landscape. Led by our Chief Patient Officer, Susan Manber, the “Voices of a Pandemic” research series is a joint effort between Publicis Health, our agencies (Digitas Health, PHM, Verilogue), and our external partners (Sharecare, Sermo, In Vibe). This resource uncovers insights and solutions that pharma marketer should consider to remain relevant in this ever changing environment.