COVID-19 SHOWS THE PROMISE OF RETAIL HEALTH
By Andrea Palmer, President, Publicis Health Media
Excerpted from Retail Leader:
As we are asked to create social distance, to isolate ourselves from others for the sake of public health, technology stands to create a lifeline, particularly for two key demographics: The elderly population most vulnerable to the virus and the youngest among us who are likely to remain outwardly healthy while spreading the virus in their communities.
Nearly half of 18-to-29 year-olds don’t have a primary care provider they can turn to and research suggests that millennials prefer telehealth platforms and walk-in clinics to more traditional care options. Making telehealth and retail clinics available in a health crisis can go a long way toward speeding care and slowing the spread of COVID-19.
Read Andrea’s full article in Retail Leader and follow PHM’s president, Andrea Palmer, on LinkedIn.
About Publicis Health Media
Publicis Health Media (PHM) is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys. We have the heart of a startup and continue to embrace our entrepreneurial spirit. We embrace our creator culture. We harness the trends driving shifts in the way people experience health and capitalize on our marketplace position to drive opportunities for our clients.
PHM sits at the intersection of Publicis Health, the largest Healthcare Communications network in the world, and Publicis Media, the number one buyer of media in the US. This gives us access to talent, technology and data to help us deliver the market-leading solutions that give our clients true competitive advantage.
To learn more about Publicis Health Media, visit its website and for the latest news and updates, follow PHM on Instagram, LinkedIn, Twitter and Facebook.
