Thought Leadership

THOUGHT <span>Leadership</span>

OUR LEADERS ARE REDEFINING THE FUTURE OF HEALTHCARE ENGAGEMENT


A DAY IN THE LIFE OF BEST PLACES TO WORK WINNER HEARTBEAT

Screenshot from MM&amp;M.

Screenshot from MM&M.

Excerpted from MM&M:

“Heartbeat has always done things a little differently. Under founder Bill Drummy (and previous moniker Heartbeat Ideas), the agency established a reputation as a creative shop with uncommon edge. 

So when Heartbeat was revealed as one of MM&M’s 2019 Best Places to Work, we asked the agency if they’d be willing to give us a peek behind the curtain. Heartbeat graciously accepted and, on Thursday, November 14, opened its doors to an MM&M photographer and videographer. These photos capture the agency life in all its hectic brilliance.”

Read the full article and watch the video on MM&M.

About Heartbeat
Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. They price work based on outcomes, not outputs. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy, here’s the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as follows, “We celebrate people who stand up and say, ‘You know what? This is dumb.'” Damn straight.

For more information about Heartbeat, please email marketing@weareheartbeat.com.

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